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Tiktok

1.1M

Views

Tiktok

39

Creator posts

Tiktok

+238%

Sound creates

Tiktok

7.1M

Views

Tiktok Instagram

1.95M

Views

Why us

Why labels choose Creator Connect

We run creator-driven TikTok & Instagram campaigns that turn social buzz into real streams, saves, and fanbase growth.

What You Get With Our End-to-End Campaigns

What’s Included in Our
End-to-End Campaigns

View Pricing & Plans

Strategy 01

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Creators 02

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Delivery 03

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Quantity Control 04

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Reporting 05

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Process

How it works

View Pricing & Plans
01

Strategy

Right brief, right platform, right timing. Built around your release goals.

02

Creators

Sourced and cast for cultural fit. Micro, macro, or mega — matched to your track.

03

Delivery

Briefed, coordinated, and posted. Every creator managed end to end.

04

Quantity Control

Posts paced for sustained momentum. No flooding, no drop-off.

05

Reporting

Views, engagement, and sound growth tracked. Clear campaign report delivered.

Case Studies

Real results from
our campaigns

See real results we’ve delivered on our favourite creator campaigns
See More Case Studies
Let’s Talk

Sam Fender

music artists

7.1M

Views

665K

Likes

16

Posts

+2,270%

Rein Me In: Polydor Records
  • 12 M
  • +85k+ Followers
  • 5k+

Live Moments & Real Connections

Designed for Live Moments & Real Connections

Creator-powered events that drive attention, participation, and measurable brand impact.

Ready to Launch Your Next Campaign.

You make the music. We make it move.
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Views

Followers

Likes

UP NEXT
ARTIST

Tom Grennan · O2 Arena London

Universal Music Group

124K

Views

6.2%

Followers

6.2%

Likes

O2 Arena London

Micro UGC Activation

Organic Fan-Led Content

Creator Connect ran a micro UGC activation at Tom Grennan’s sold-out O2 Arena show in London, capturing authentic fan-led content across 4 videos. A lean, targeted activation that delivered 124K views and a 6.2% engagement rate — proving that genuine live moments don’t need scale to drive meaningful organic reach.

Tom Grennan · O2 Arena London

Universal Music Group

124K

Views

6.2%

Followers

6.2%

Likes

O2 Arena London

Micro UGC Activation

Organic Fan-Led Content

Creator Connect ran a micro UGC activation at Tom Grennan’s sold-out O2 Arena show in London, capturing authentic fan-led content across 4 videos. A lean, targeted activation that delivered 124K views and a 6.2% engagement rate — proving that genuine live moments don’t need scale to drive meaningful organic reach.

Karol G and Tïesto · Contigo

Interscope Records

942K

Views

7.6%

Followers

7.6%

Likes

Live Event Creator Activation · London

Couples Content · Template Format

Interscope Records

Creator Connect ran a live event creator activation in London to support Karol G & Tïesto’s ‘Contigo’, deploying 4 couples across a templated content format designed to drive organic reach. 8 creators generated 942K views and a 7.6% engagement rate — a culturally resonant activation that matched the track’s energy and audience.

Mumford and Sons · O2 Arena London

Start date - 2025

1.7M

Views

54K

Followers

54K

Likes

O2 Arena London · Island Records

Stranger Things Cast

1.7M Views · Single Creator Activation

Creator Connect placed Stranger Things actress Amy Beth Mcnulty at Mumford & Sons’ sold-out O2 Arena show in London, generating 1.7M views and 54K engagements from a single video. A precision creator placement that drove mass reach through cultural crossover — connecting Mumford & Sons’ live moment with a new generation of fans.

Rise Festival 2025

Start date - December 2025

65M

Views

6.01%

Followers

6.01%

Likes

37 Creators · TikTok & Instagram

330 Live Posts · Dec 2025

French Alps Ski & Music Festival

Creator Connect ran a creator campaign for Rise Festival 2025 across TikTok and Instagram, deploying 37 gifted and paid creators across a month-long activation ahead of the ski and music festival in the French Alps. 330 live posts delivered 65M views and a 6.01% engagement rate — driving a 26% year-on-year increase in ticket sales.

Mumford & Sons

White Blank Page

702K

Views

7.1%

Followers

7.1%

Likes

Classic Track TikTok Revival

Island Records · 8 Creator Placements

Bringing a Timeless Track to a New Generation

Creator Connect ran a TikTok campaign to reintroduce Mumford & Sons’ ‘White Blank Page’ to a new generation of listeners. Just 8 carefully placed creators drove 702K views and a 7.1% engagement rate — proving that the right creative brief can bring an all-time classic back into cultural conversation on platform.

Tre Reynolds

Don’t Go

3.7M

Views

+270%

Followers

+270%

Likes

Full Release Cycle · Pre, During & Post

Micro Creators & Community Pages

Disorder Group

Creator Connect supported Tre Reynolds’ ‘Don’t Go’ across the full release cycle — from pre-release community building through to post-launch activation. Working through micro activations and artist community pages, the campaign delivered 122 videos, 2.0M views, and a 270% increase in sound creates, driving genuine fan-led momentum for the Disorder Group release.

Joss Dean

Was I Loved?

1.6M

Views

+2,830%

Followers

+2,830%

Likes

+2,830% Growth in Sound Creates

Micro + Macro + Fan Pages + Paid

Full-Funnel TikTok Campaign

Creator Connect ran a full-funnel TikTok campaign for Joss Dean’s ‘Was I Loved?’, combining micro creator activations, a macro placement, fan page management, and paid spend. The multi-channel approach drove 1.6M views across 42 videos and a 2,830% increase in sound creates — one of the strongest sound growth results across any campaign in our portfolio, delivered for Material Music.

Mulaa Joans

Love Better

2.0M

Views

6.1%

Followers

6.1%

Likes

Micro, Macro & Mega Creator Mix

2M Views Across Just 18 Videos

Atlantic Records

Creator Connect ran a TikTok music-first influencer campaign for Mulaa Joans’ ‘Love Better’, delivering 2M views across just 18 videos — one of the most view-efficient campaigns in our portfolio. A carefully cast mix of micro, macro and mega creators delivered a 6.1% engagement rate, driving strong organic momentum for the Atlantic Records release.

David Guetta

Gone Gone Gone

2.0M

Views

6.5%

Followers

6.5%

Likes

#11 UK Singles Chart

Billboard Dance/Mix Show Airplay #1

Atlantic Records · Ft. Teddy Swims & Tones and I

Creator Connect ran a TikTok influencer campaign for David Guetta’s ‘Gone Gone Gone’ featuring Teddy Swims and Tones and I — a track that hit #11 in the UK and reached #1 on Billboard’s Dance/Mix Show Airplay chart. Across just 12 videos, the campaign delivered 2M views and a 6.5% engagement rate, driving platform momentum for one of Atlantic Records’ biggest dance releases of 2025

Charli XCX

Dying For You

6.3M

Views

+543%

Followers

+543%

Likes

Top 40 UK Singles Chart

From Charli’s 3rd #1 Album

Wuthering Heights Companion Album

Creator Connect ran a TikTok influencer campaign for Charli XCX’s ‘Dying For You’, taken from her Wuthering Heights companion album — her third consecutive UK #1 record. Across 14 dance creatives, the campaign drove 6.3M views, a 7.49% engagement rate, and a 543% increase in sound creates — contributing to the track’s Top 40 UK chart placement.